How Internal Podcasts Are Reshaping Corporate Training and Development
Erik Krosby Erik Krosby

How Internal Podcasts Are Reshaping Corporate Training and Development

In the evolving landscape of workplace communication and employee development, internal podcasts are emerging as one of the most powerful tools for corporate learning. No longer limited to external marketing or brand awareness, podcasts have found a home inside companies, transforming how teams share knowledge, train staff, and build culture in a way that’s scalable, convenient, and engaging

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Storytelling That Sells Without Selling: How Branded Podcasts Are Innovating
Erik Krosby Erik Krosby

Storytelling That Sells Without Selling: How Branded Podcasts Are Innovating

Branded podcasts are no longer just side projects or long-form ads, they’ve become strategic storytelling tools that blend entertainment, journalism, and marketing in increasingly creative ways. In 2025, companies aren't just sponsoring content, they're becoming content creators themselves, producing podcasts that build trust, deepen engagement, and shape brand identity in ways traditional advertising can’t.

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The Best-Selling Audiobooks of 2025: What Makes Them So Addictive?
Erik Krosby Erik Krosby

The Best-Selling Audiobooks of 2025: What Makes Them So Addictive?

The audiobook boom isn’t slowing down. In fact, it’s accelerating! In 2025, listeners aren’t just consuming stories during their commute or workout, they’re actively seeking out immersive, high-quality audio experiences that rival film and TV in engagement.

So, what are the top-selling audiobooks this year and, more importantly, what exactly makes them stand out?

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Inside the Sound of Radiolab: How Production Techniques Redefined Podcast Storytelling
Erik Krosby Erik Krosby

Inside the Sound of Radiolab: How Production Techniques Redefined Podcast Storytelling

In the crowded world of podcasting, Radiolab stands out not just for its fascinating stories, but for how those stories are told. Since its early days, Radiolab has pushed the boundaries of audio storytelling through bold, experimental production. Its distinctive sound is no accident, it's the result of thoughtful decisions by producers and sound designers working at the intersection of journalism, art, and science.

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Why the Best-Selling Audiobooks Sound So Good: The Overlooked Power of Production Value
Erik Krosby Erik Krosby

Why the Best-Selling Audiobooks Sound So Good: The Overlooked Power of Production Value

Audiobooks are having a moment. What used to be considered a niche format for long car rides or accessibility has become a mainstream entertainment choice. In fact, in 2025, audiobook sales are projected to surpass $2.3 billion in the U.S. alone, with listeners consuming titles on-the-go, at home, and everywhere in between.

But what separates a chart-topping audiobook from one that gets lost in the digital shelf?

It’s not just the author or the story, it’s the production value.

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Monetizing the Mic: How Podcasters Are Earning in 2025 (and What’s Next)
Erik Krosby Erik Krosby

Monetizing the Mic: How Podcasters Are Earning in 2025 (and What’s Next)

Podcasting is no longer a passion project, it’s a profession. In 2025, the audio industry is expanding faster than ever, and so are the ways podcasters can earn a living.

Gone are the days when monetization meant relying solely on host-read ads or a single sponsor deal. Today’s creators have a growing toolkit of revenue streams, and emerging tech is opening the door to new opportunities for indie producers and podcast networks alike.

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Careers Behind the Mic: Popular Jobs in Podcasting and Audiobook Production
Erik Krosby Erik Krosby

Careers Behind the Mic: Popular Jobs in Podcasting and Audiobook Production

Podcasting and audiobooks are no longer niche media, they’re mainstream powerhouses. With global audiences in the hundreds of millions and revenues in the billions, the audio industry is booming. But behind every bestselling audiobook or chart-topping podcast is a team of skilled professionals making it all sound seamless.

If you're drawn to the storytelling, tech, or strategy behind the scenes, here’s a look at the most in-demand jobs in podcasting and audiobook production in 2025.

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Why Video Podcasts Are Booming And What It Means for Creators & Advertisers in 2025
Erik Krosby Erik Krosby

Why Video Podcasts Are Booming And What It Means for Creators & Advertisers in 2025

In the evolving world of digital media, one trend is impossible to ignore: video podcasts are exploding in popularity and the momentum is only accelerating in 2025.

While audio-only podcasts have long dominated the space, the addition of visuals is reshaping how content is consumed, monetized, and created. Whether it's full episodes on YouTube, short clips on TikTok, or livestreams on Spotify, video is turning podcasting into a multi-sensory experience.

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Top Audiobook Trends Shaping 2025
Erik Krosby Erik Krosby

Top Audiobook Trends Shaping 2025

The audiobook world continues to evolve rapidly, fueled by emerging technology, shifting consumer habits, and a deeper appreciation for immersive audio storytelling. As we move through 2025, several key trends are redefining how audiobooks are created, consumed, and monetized. Whether you're a publisher, narrator, author, or avid listener, here's what to look for.

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The Rise of Subscription-Based Models: A Game Changer for Podcasting
Erik Krosby Erik Krosby

The Rise of Subscription-Based Models: A Game Changer for Podcasting

Like any content driven industry, podcasting has faced its challenges when it comes to monetization. For years, creators and networks have relied heavily on advertising revenue, sponsorships, and donations. But in 2025, it might be subscription-based models that reshape revenue growth in the industry.

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How Creators Are Using AI Co-Hosts in Podcast Production
Erik Krosby Erik Krosby

How Creators Are Using AI Co-Hosts in Podcast Production

In 2025, artificial intelligence is no longer just behind the scenes in podcasting, it’s on the mic. AI co-hosts are making waves across the podcasting world, transforming how creators produce, script, and present their shows. What started as a tech curiosity is quickly becoming a creative tool and even a collaborator.

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Podcasting’s Next Wave: Top Growing Genres & Future Trends
Erik Krosby Erik Krosby

Podcasting’s Next Wave: Top Growing Genres & Future Trends

Podcasting continues to soar in popularity, with global listenership exceeding 500 million . As the landscape evolves, certain genres are experiencing rapid growth, while emerging trends hint at the future direction of the medium. Here's an overview of the fastest growing podcast genres and the trends shaping the next five years.

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Interview vs. Narrative: Choosing the Right Podcast Style for Your Voice
Erik Krosby Erik Krosby

Interview vs. Narrative: Choosing the Right Podcast Style for Your Voice

The podcasting world is more vibrant and diverse than ever. Whether you're a seasoned host or an aspiring podcaster, one of the most fundamental decisions you'll make is choosing a podcast format. Two of the most popular formats are interview-based and narrative-style and both offer distinct experiences for creators and listeners alike.

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How AI is Revolutionizing Podcast Production
Erik Krosby Erik Krosby

How AI is Revolutionizing Podcast Production

In just over a decade, podcasting has grown from a niche hobby to a major pillar of digital media. With more than 5 million podcasts and 70 million episodes worldwide, creators are racing to meet the rising demand for quality, consistency, and creativity. Enter artificial intelligence, an increasingly vital force reshaping every stage of podcast production. From planning to publishing, AI is streamlining workflows, amplifying creativity, and lowering barriers to entry for aspiring podcasters.

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Audiobook Sales: A Five-Year Growth Story
Erik Krosby Erik Krosby

Audiobook Sales: A Five-Year Growth Story

The audiobook industry has experienced remarkable growth over the past five years, transforming from a niche market into a dominant force in the global publishing landscape. Let's explore the key milestones and factors contributing to this surge.

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How Podcasts Support SEO and Boost Your Online Presence
Erik Krosby Erik Krosby

How Podcasts Support SEO and Boost Your Online Presence

In a digital world crowded with content, standing out requires more than just blog posts and social media updates. Podcasting continues to be a powerful tool that not only engages your audience through storytelling, but also plays a surprising role in improving your SEO (Search Engine Optimization).

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True Crime Podcasts Dominate, but New Genres Are Emerging
Erik Krosby Erik Krosby

True Crime Podcasts Dominate, but New Genres Are Emerging

True crime podcasts have undoubtedly become a dominant force in the podcasting world. From chilling investigations to in-depth storytelling, the genre has captivated millions of listeners and shaped the way we consume audio content. But while true crime shows remain incredibly popular, a new wave of genres is emerging, creating fresh opportunities for creators and offering listeners an expanded range of content.

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Spotify Invests $100 Million in Podcasting to Compete with Apple
Erik Krosby Erik Krosby

Spotify Invests $100 Million in Podcasting to Compete with Apple

In a bold move to strengthen its foothold in the podcasting world, Spotify has announced a $100 million investment into the podcasting industry. This strategic push aims to elevate Spotify’s podcast offerings and challenge Apple Podcasts, which has long been the dominant platform in the space.

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The Rise of Video Podcasts: A New Era for Creators and Viewers
Erik Krosby Erik Krosby

The Rise of Video Podcasts: A New Era for Creators and Viewers

In recent years, podcasting has taken the world by storm, with millions of shows covering virtually every topic imaginable. However, one trend has been growing rapidly within the podcasting world: video podcasts. What was once a purely audio-driven medium is now seeing a significant shift as creators bring their content to life through video.

For both creators and viewers, this new format opens up exciting opportunities. Video podcasts are changing how content is consumed, how creators connect with their audiences, and how brands approach marketing. Let’s dive into the reasons behind this rise and explore what it means for the future of podcasting.

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